What is a landfill diversion rate?
A landfill diversion rate is the percentage of collected material that a junk removal company diverts to recycling, donation, or reuse rather than sending to landfill.
The landfill diversion rate expresses the portion of material a junk removal company handles that avoids the landfill through recycling, donation programs, composting, or resale. If a company collects 100 loads and sends 70 of those to recycling facilities, donation centers, or reuse channels while 30 go to landfill, their diversion rate is 70%.
This metric matters because it directly reflects environmental impact. Landfill space is finite, and sending recyclable metals, wood, appliances, and other materials to disposal costs municipalities and affects communities. Companies serving Ontario often highlight their diversion rates to differentiate themselves, especially as more property owners and businesses prioritize waste reduction.
The rate varies by company strategy and the types of items collected. A service handling mostly construction debris and appliances may achieve different rates than one focusing on household junk. Some companies partner with specific recyclers, salvage yards, or charities to maximize diversion. When evaluating eco-conscious removal providers, diversion rate is one way to compare their commitment to waste diversion, though the actual destinations and processes behind the number can differ.